LTC scheme: Consumer electronic players eye boost in festive demand

The government’s LTC Cash Voucher Scheme and Rs 10,000 festival advance to its employees will provide more liquidity to the customers for discretionary spends and boost demand, said and appliance industry players.

The move will help the industry, which is now witnessing encouraging signs of revival helped by factors such as pent-up demand and normal monsoon boosting agricultural output, according to the and Appliances Manufacturers Association (CEAMA).

“The special festival advance schemes will provide more liquidity to the customers for discretionary spends. With the upcoming festive season, this will augur well for the consumer durables segment,” said CEAMA President Kamal Nandi.

Traditionally, the festive season, which starts in the northern region from Dussehra and goes up to Diwali, roughly accounts up to 25 per cent of the total sales, as the Indian customers make many of their big-ticket purchases such as appliances during the festive season.

During the pandemic, consumers have appreciated the value appliances add to their lives as they are looking for comfort and convenience at home with the adoption of the ‘work from home’ format.

“The industry is

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Jio adds 3.5 million customers in July, Voda Idea loses 3.7 million: Trai

continued to expand its subscriber base, adding another 3.55 million users in July, the same month in which (Vi) lost 3.72 million users, according to the Telecom Regulatory Authority of India’s (Trai’s) latest data.

added a net 3.26 million wireless subscribers during the month.

The number of telephone subscribers in the country rose from 1,160.5 million at the end of June to 1,164 million at the end of July — reflecting a monthly growth rate of 0.3 per cent.

Urban telephone subscription rose from 636.83 million at the end of June to 638.46 million at the end of July. Rural subscription also increased from 523.69 million to 525.54 million during the same period.

The monthly growth rate for urban telephone subscription in July was 0.26 per cent, while that for rural was 0.35 per cent.

At the same time, the number of wireless subscribers also increased by 0.3 per cent. However, in this case, urban growth came in at 0.25 per cent, while rural areas showed a whopping 36 per cent increase.

According to the report,

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Thousands Of Indigenous People March To End Colombian Violence

Thousands of indigenous people demonstrated in southwestern Columbia on Monday demanding an end to violence, on the day commemorating Christopher Columbus’s arrival in the Americas.

Dressed in green and red and carrying traditional sticks, the demonstrators converged on the city of Cali where they hope to meet President Ivan Duque.

“The main reason we’re marching is the systematic massacres happening in our territories without the government taking any interest,” said Franky Reinosa of the Regional Indigenous Council in the western state of Caldas.

The demonstrators are demanding to be consulted on major development projects and for the full implementation of the historic 2016 peace plan that ended a half century of armed resistance by the Revolutionary Armed Forces of Colombia (FARC) rebels.

Interior Minister Alicia Arango said on Twitter a government delegation was traveling to Cali to meet the protesters.

Colombian indigenous people are heading to Cali in the southwest in the hope of meeting President Ivan Duque to demand concrete action on ending violence

The demonstration coincides with the commemoration of the arrival of Christopher Columbus in the Americas in 1492 — known in many countries in the region as the “Day of Race.”


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