• Social Media Drive Online Shopping
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    High Mobile Penetration And Social Media Drive Online Shopping

    With the increasing number of web stores, customers are more likely to make purchases online. The main reason behind this higher aid can be attributed to the high internet & mobile penetration. Now whether it’s at home or on the go, these consumers use their phones to browse, research, find deals & make purchases from these online retail shopping carts. According to a report by eMarketer, US consumers alone will spend nearly $37.44 billion in 2021 on purchases made via a smartphone or any mobile device such as a tablet or laptop approx. 57{98e08aa365cfdc42a7f5be3b04c710f0aa561b0cd32b46b9f4db856527676911} higher than last year’s figure. As far as the number of mobile phone buyers is concerned,…

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